About Us

Welcome to Simply Chic, where we’ve stitched together our love for sewing and a sprinkle of Kiwi creativity into a delightful little business right here in Wellington, New Zealand! 

We’re all about crafting stylish beachwear that’s as functional as it is fashionable. Think Towel Shorts and Towel Wraps that make you look like you just stepped off a runway - if the runway was on a sandy beach, of course! 

Our mission? To ensure you stay chic and comfy, whether you’re catching waves or sipping lattes at the beach cafés and bars. We believe that life’s too short for boring beachwear (and bad coffee), so we’ve designed our collection to transition effortlessly from sun-soaked shores to stylish hangouts. It’s like a wardrobe magic trick, but without the top hat and rabbit! 

So, come join our little family at Simply Chic! We’re here to sprinkle a bit of fun into your beach days and help you rock that effortless style. Let’s make waves together - one stylish piece at a time!